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The British Standard
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Custom Made Jeans
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Our measurements are taken with the garment laid completely flat, without wrinkles, and are provided in centimetres (cm).
BLAZERS & COATS
Shoulder width: Measure from one shoulder seam to the other.TROUSERS AND DENIM

Waist: Measure from one side of the waistband to the other.
Rise: Measure from the crotch seam to the top of the waistband.
Thigh: Measure 10 cm below the crotch, across the leg.
Knee: Measure 35 cm below the crotch, across the leg.
Inseam: Measure from the crotch seam to the ankle.
Hem: Measure across the bottom hem.
SHIRTS, SWEATERS AND POLOS

Sleeve: Measure from the shoulder seam to the end of the sleeve, along the outside seam.
Chest: Measure across the chest, from armpit to armpit.
Waist: Measure at the narrowest part of the waist.
Shoulder width: Measure from one shoulder seam to the other.
Back length: Measure centre back, from the collar seam to the bottom hem.
Our measurements are taken with the garment laid completely flat, without wrinkles, and are provided in centimetres (cm).
BLAZERS & COATS
Shoulder width: Measure from one shoulder seam to the other.TROUSERS AND DENIM

Waist: Measure from one side of the waistband to the other.
Rise: Measure from the crotch seam to the top of the waistband.
Thigh: Measure 10 cm below the crotch, across the leg.
Knee: Measure 35 cm below the crotch, across the leg.
Inseam: Measure from the crotch seam to the ankle.
Hem: Measure across the bottom hem.
SHIRTS, SWEATERS AND POLOS

Sleeve: Measure from the shoulder seam to the end of the sleeve, along the outside seam.
Chest: Measure across the chest, from armpit to armpit.
Waist: Measure at the narrowest part of the waist.
Shoulder width: Measure from one shoulder seam to the other.
Back length: Measure centre back, from the collar seam to the bottom hem.
Engineered by Brown Avenue from a premium blend of 90% extra fine merino wool and 10% cashmere, this crewneck redefines everyday knitwear. The chunky 7GG knit gives it presence. The fibres give it unparalleled softness. Together, they create a sweater that feels as good as it looks.
- Model BA030
- 90% Merino Wool 10% Cashmere
- Crewneck collar
- Long sleeves
- Ribbed endings
- Regular fit
- 2-ply (twisting two strands of fabric together into one single yarn)
- 7 gauge (7 stitches of yarn/inch)
Care instructions
- We recommend 24 hours between wears
- Wash gently with similar colors
- Do not use fabric softener
- Machine wash at a maximum of 30°C
Size chart (cm):
| Size | Chest | Waist | Sleeve | Back |
| S | 53 | 50 | 64 | 66 |
| M | 55 | 51 | 65 | 68 |
| L | 56 | 52 | 69 | 70 |
| XL | 60 | 56 | 70 | 72 |