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The British Standard
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Custom Made Jeans
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Our measurements are taken with the garment laid completely flat, without wrinkles, and are provided in centimetres (cm).
BLAZERS & COATS
Shoulder width: Measure from one shoulder seam to the other.TROUSERS AND DENIM

Waist: Measure from one side of the waistband to the other.
Rise: Measure from the crotch seam to the top of the waistband.
Thigh: Measure 10 cm below the crotch, across the leg.
Knee: Measure 35 cm below the crotch, across the leg.
Inseam: Measure from the crotch seam to the ankle.
Hem: Measure across the bottom hem.
SHIRTS, SWEATERS AND POLOS

Sleeve: Measure from the shoulder seam to the end of the sleeve, along the outside seam.
Chest: Measure across the chest, from armpit to armpit.
Waist: Measure at the narrowest part of the waist.
Shoulder width: Measure from one shoulder seam to the other.
Back length: Measure centre back, from the collar seam to the bottom hem.
Our measurements are taken with the garment laid completely flat, without wrinkles, and are provided in centimetres (cm).
BLAZERS & COATS
Shoulder width: Measure from one shoulder seam to the other.TROUSERS AND DENIM

Waist: Measure from one side of the waistband to the other.
Rise: Measure from the crotch seam to the top of the waistband.
Thigh: Measure 10 cm below the crotch, across the leg.
Knee: Measure 35 cm below the crotch, across the leg.
Inseam: Measure from the crotch seam to the ankle.
Hem: Measure across the bottom hem.
SHIRTS, SWEATERS AND POLOS

Sleeve: Measure from the shoulder seam to the end of the sleeve, along the outside seam.
Chest: Measure across the chest, from armpit to armpit.
Waist: Measure at the narrowest part of the waist.
Shoulder width: Measure from one shoulder seam to the other.
Back length: Measure centre back, from the collar seam to the bottom hem.
Royal Cashmere is meticulously crafted from the finest raw cashmere sourced from four renowned regions—Alashan in western Inner Mongolia, Qinghai, and Tibet. This premium piece is made by Brown Avenue, and results in an exceptionally luxurious yarn with an average fiber diameter of just 15.2–15.8µm, offering unmatched softness, volume, and lightness.
Designed for the man who values both style and performance, the Royal Cashmere Zip Hoodie offers a sleek, tailored fit, with a buttery-smooth feel that redefines casual luxury. The precision-engineered zip adds a touch of versatility, making it perfect for any occasion—from relaxed weekends to crisp fall evenings.
- Model BA019
- 100% cashmere
- 2-way zip closure
- Long sleeves
- Ribbed endings
- Regular fit
- 2-ply (twisting two strands of fabric together into one single yarn)
- 12 gauge (12 stitches of yarn/inch)
- Model is 189cm, measures 102cm in the chest and 80cm in the waist and is wearing a size XL
Care instructions
- We recommend 24 hours between wears
- Wash gently with similar colors
- Do not use fabric softener
- Machine wash at a maximum of 30°C
- After washing, gently reshape the garment while damp and lay it flat to dry
Size chart (cm):
| Size | Chest | Waist | Sleeve | Back |
| S | 49 | 47 | 66 | 65 |
| M | 51 | 49 | 67 | 67 |
| L | 53 | 50 | 70 | 69 |
| XL | 55 | 52 | 71 | 71 |